Ever wonder if you’re crazy? Well, let me clear that up for you…you’re special. Some of us are just a little more special than others. Like one of our vendors. He’s so extra special he’s like a special extravaganza; a special-ganza if you will.
Recently, we received a few emails from him (our web-host-vendor-guy) warning us about potential problems with our website due to hackers and phishers. Thank you for the warnings. Great service.
Having received 2 warning emails in a short period of time, I was concerned. So here’s how it played out in our final email exchange:
ME: Has your hosting site been hacked? Yikes.
HIM: No- my hosting site has not been hacked-
This is a scam- that’s sent from another IP- that someone gullible might click.
I got the email- and thought that I should warn some of my unsophisticated clients that it is a scam.
Call me sensitive, but seriously? That’s your final answer? This is how I read that response:
Don’t question the integrity of my site- I couldn’t care less about your concerns. You’re gullible and unsophisticated and I bet you’re wondering what an IP is… Consider yourself served.
I may be gullible and unsophisticated when discussing technically-ish stuff, but there’s no need to POINT IT OUT. Social Skills 101. Please people, read the memo.
Our web-host-vendor-guy is talented, smart and runs a decent business. Yet this response does not reek of an I-want-your-business attitude. It just reeks. If we called our clients gullible or unsophisticated, even once, we wouldn’t have clients.
Email can be an effective form of communication without smiley faces and dancing cats. Just consider basic email etiquette that goes hand in hand with basic social skills.
When getting ready to fire off a communication via email, ask yourself 3 questions:
1. Is this email clear and succinct without any jackassery?
2. How might this (intelligent, witty, yet sensitive) person interpret this email?
3. Is this person immature enough to tweet or write a blog about this email?
If you can answer these questions and still push the send button with arrogance, err, confidence, then fire away. Otherwise: revise, reconsider and read the memo. That is all.
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